France: The healing energy of a smile

Smiling is healthy as the members of the organization Le Rire Médecin know. For over 30 years, professional clown doctors have been putting smiles on the faces of hospitalized children in an effort to help them regain the strength that they need to heal and recover.

In 2019, Ivoclar Vivadent France partnered with the Le Rire Médecin association on a special fund raising project. For every furnace sold, the company donated 50 euros to this cause and 20 euros for every polymerization light sold. This campaign collected 18,000 euros for Le Rire Médecin. This amount enabled the association to cheer up 600 children during their hospital stay.

 

Corporate Social Responsibility Review